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2011 2010
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20/05/2010 - Low tyre pressure can cause higher fuel consumption. According to a survey carried out by Michelin, 370 million litres of fuel is wasted each year in the United Kingdom and an extra 1 million tons of CO2 is emitted due to wrong tyre pressure.
As a result, a total of 440 million pounds (533.16 million euros) worth of fuel was wasted. Investigators discovered these astounding figures by averaging the annual mileage covered by the 30.3 million cars.
They assumed that in 2009 the cars had each covered 19,000 kilometres at an average fuel consumption of 6.7 litres per 100 km and an average fuel cost of 1.20 pounds (€1.44) per litre.
Peter Snelling, Head of Communications at Michelin: "Based on the findings of our campaign in 2009, it emerged that if all cars in the United Kingdom were to drive around with the correct tyre pressure, motorists would save a considerable amount of money, while CO2 emissions would also diminish in the process. Last year we checked more than 5,000 cars, and the results showed that many motorists in this country do not look after their tyres properly.
As part of the Michelin Fill Up With Air campaign, we visit fifty locations in the United Kingdom to adjust the tyre pressure of cars to the right level. It really is a matter of life and death, since tyre pressure also has an impact on road-holding. Motorists should learn to check their tyres regularly and thoroughly," he concludes.
With the new campaign, Michelin wants to alert motorists to the fact that wrong tyre pressure makes the tyres wear more quickly, and also increases fuel consumption.
In association with Mobimix
